Tetra Pak Revitalises its Brand to Strengthen its Global Identity
Company launches new visual identity to enliven its brand promise, "PROTECTS WHAT’S GOOD"
Tetra Pak today unveiled plans to revitalise its brand in order to strengthen its global identity. The brand revitalisation will help strengthen awareness of what the company does and what it stands for - bringing to life Tetra Pak’s existing motto "PROTECTS WHAT’S GOOD." This motto can be found on over 100 billion Tetra Pak packages around the world.
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